We help content creators, influencers and brands level TF up with the education & resources they need to grow their business.
If Fashion Week felt like it was everywhere, it’s probably because there were a few “meme-able” moments. Like this one where a serious walk down the runway turned into a hilarious meme that went viral for many brands. The below meme had almost 100k Likes and 1500 comments from Girl Boss and is an example of how to go viral with reactive content.
It’s taking breaking news, trends and newsworthy topics and reacting to it by adding your own angle, thoughts or simply incorporating it into your content. Creating reactive content is perfect for TikTok where hopping on trends yet being original is rewarded.
Reactive content is the opposite of what business owners and creators often hear from social media experts since planning content ahead of time and having a content calendar is advised. And while that is the case, we recommend making room for reactive content where you literally drop everything to… react and be one the first to post a TikTok, share on other social media platforms or write a blog post.
The key to using reactive content is to:
A simple post can drive engagement, brand awareness, grow your following and make your brand relatable.
However, to be agile, you need to feel confident with how to create and edit purposeful content with ease. If you’re new to the platform or even if you’ve been on TikTok for some time, but don’t have a clear strategy, we have a TikTok for Brands course, launching at the end of October, just for you!
In the TikTok for Brands course, you’ll learn how to:
Sounds good, right? Join the waitlist to be the first to snag your spot inside the course when it drops!