You know that exhilarating feeling when you discover a new fave product and can’t wait to tell a friend (or a few thousand followers on Instagram or TikTok)?! That’s UGC, which stands for user-generated content. You might be thinking, “Wait, isn’t that just content created by customers?” Well, it’s a little more complicated than that. […]
Finding the perfect content creator for your brand can be a daunting task, but it’s a lot easier if you lay the groundwork beforehand. But first, you may be asking yourself what is a content creator and what can they do for my brand? A content creator is someone who creates content for brands, typically […]
Whether you love TikTok as a business or haven’t fully embraced it yet, there’s something you can’t deny. And that’s the power of the TikTok algorithm! Before we can fully appreciate TikTok marketing for businesses, we have to start with good ol’ IG. Instagram as we knew it: ❥ If you had 0 followers and […]
If Fashion Week felt like it was everywhere, it’s probably because there were a few “meme-able” moments. Like this one where a serious walk down the runway turned into a hilarious meme that went viral for many brands. The below meme had almost 100k Likes and 1500 comments from Girl Boss and is an example […]
You might have heard about User-Generated Content but perhaps you don’t think it’s applicable to your business. However, if you are a brand who is experiencing: … and of course, lower sales than expected This blog post is for you. Marketing trends, well, they are ALWAYS changing. ROI is always a big convo in the […]
Trending audio, memes, and quote graphics are great for getting more reach, views and possibly going viral. But, evergreen content is the key to a sustainable content strategy that drives traffic and sales over time! Before we get into why evergreen content is so effective for your marketing strategy, let’s start at the beginning! What […]
You know that exhilarating feeling when you discover a new fave product and can’t wait to tell a friend (or a few thousand followers on Instagram or TikTok)?! That’s UGC, which stands for user-generated content. You might be thinking, “Wait, isn’t that just content created by customers?” Well, it’s a little more complicated than that. […]
Finding the perfect content creator for your brand can be a daunting task, but it’s a lot easier if you lay the groundwork beforehand. But first, you may be asking yourself what is a content creator and what can they do for my brand? A content creator is someone who creates content for brands, typically […]
Happy New Year! A new year always feels like a fresh start, doesn’t it? It’s such a good time to take stock of your business, strategies, and evaluate what’s working and what’s NOT. Before we look at 2023 social media trends and what to lean into on social media to achieve real results in upcoming […]
Whether you love TikTok as a business or haven’t fully embraced it yet, there’s something you can’t deny. And that’s the power of the TikTok algorithm! Before we can fully appreciate TikTok marketing for businesses, we have to start with good ol’ IG. Instagram as we knew it: ❥ If you had 0 followers and […]
If Fashion Week felt like it was everywhere, it’s probably because there were a few “meme-able” moments. Like this one where a serious walk down the runway turned into a hilarious meme that went viral for many brands. The below meme had almost 100k Likes and 1500 comments from Girl Boss and is an example […]
So, you’ve taken the plunge and joined TikTok for your brand. You’ve created a stream of content, and you’re eager to increase your number of views and engagement. How do you get more views on TikTok? TikTok SEO! It’s not the answer you expected, right?! SEO stands for Search Engine Optimization. What SEO is really […]
Is the influencer era over? NO, not even close! Now more than ever, brands are looking to Influencers on Instagram and TikTok as the best way to market a business. Influencer marketing statistics don’t lie! According to Shopify, the industry grew from 9.7 billion in 2020 to 14 billion in 2021 with Gen Z leading […]
MILA was founded by three entrepreneurs with unique perspectives and experience in digital marketing and social media. Our goal is to empower women to create, build and grow their business to tap into unlimited earning potential and ability to live life on their own terms.
